Ray Moriya's Journal

Today is the first day of the rest of your life

Journey to seek invisible hands on childcare

GAFA has been changing consumers' behaviors and eradicating old industry practices. Having worked at one of these firms, I retain a certain admiration for their strategies and timely implementations. That being said, this makes me wonder who will be dealing with domestic industries with Japan-peculiar issues, including childcare, elderly care, and agriculture. These sectors appear to have a foster-child-like status in the larger economy. Japanese bureaucratic systems are no longer effective in support of this business. Global tech firms are unlikely to influence Japan's unique social problems. This observation led me to believing that I should be the one who is to innovate the industry. I have working experience at global tech firms. Also I have worked in a global management consulting firm. I earned Master of Informatics as well as MBA. I am a complete newcomer to the childcare industry, but I think I may serve as a catalyst for improvement in the application of my skills to this field, something unimaginable for domain experts.

Innumerable startups and small businesses have been started in the industry. I imagine that some of them are only in the business to procure subsidies from the government. Others are driven by the personal frustration of their child-rearing experiences. My drive, in contrast, is the anger at the inefficient operations and vested interests. The fact that, as a child, I aspired to a career as a politician has probably had some effect on my own motivation. I will not be satisfied by solving mothers' problems. Rather, I would like to solve the supply-side issue to make the market work. This is what distinguishes me from other entrepreneurs.

I am searching for an 'invisible hand' that might enter this market. Conventional currency does not work well to move the hand , as it does in other industries. I think there are supplies and demands out there, but virtually biological factors keep them in abeyance. Mothers, specifically women during their maternity leaves or stay-home moms, feel a sense of guilt at outsourcing their work. Although women with child-rearing experience are willing to help new, like-minded moms nearby, they tend to hesitate to do so as they feel not qualified without a licence. Japanese people maintain a certain space among themselves, but they are willing volunteers if asked. I would like to stimulate their subconscious minds to encourage trading between suppliers and consumers with an innovative method. The essence of the problem is resolution regarding reduction of their psychological expenses.